If you want to make money online, there are a lot of things that you need to know. Although some of those things are specific to the business of the Internet, many of them are tips that come straight from the world of real-world marketing. One of the most important of these tips is that you need to brand yourself.

Branding yourself means making yourself or your product a household name. Branding of products first requires that you create a name people can remember. Simple one-word names or catchy alliterative names work best. This will also help with your online business since the name can then be used as an easy-to-remember domain.

Once you’ve got your catchy name, you need to get people to see it and remember it. The key to this is to get your name out there in as many ways as possible. Pick up cheap promotional products with the brand name and give them to everyone you come into contact with. Design videos focused on your brand name and upload them liberally to video-sharing sites.

Your goal is for people to think of the product you sell and then immediately think of your name. (So if you sell shoes, you want people to think shoes and then automatically to think "X’s Shoestore".) People are lazy; they’ll go to the first place they think of when they want something. Brand yourself to make sure that the place they think of is your online storefront.

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